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OUR WHY

Our mission is to make video simple!

Our training courses empower businesses and organisations to plan, film and edit professional video content. 

“We believe that once a person has the knowledge to make one video, they will have the ability and confidence to continue to share their stories with the world.”

Judie Russell

WHO STARTED IT

Judie Russell graduated from University College Cork in 2006 with Masters in Business Economics. Over the next 5 years, she lived and worked in 11 countries and in Costa Rica she presented online videos and produced over 100 minutes of YouTube content weekly from live shows to industry news stories.

On returning to Ireland she directed, produced, presented and edited a magazine show that was broadcast internationally every week on SKY. Then continuing on to edit Ireland’s longest-running hidden camera show “The Fear”, and she was part of the small team behind the box office hit “The Young Offenders” the fastest Irish film to reach the one million mark at the box office in 2015.

Judie spoke at MojoCon 2016, the largest mobile journalism conference in the world, about how she turned her passion for storytelling into a mobile video training business and has since spoken at a number of conferences and events. In 2019, she became a lecturer for a communications module at University College Cork and also qualified as a Prince2 Project Manager.